A Recent Disaster-Proof Lesson

Last January,I had a wonderful time in Long Beach, teaching 5 classes for a total of 6 sessions. I taught 2 sessions of my Step By Step to your First Web Site class.

Interestingly enough I had one women attending that class… she looked dvaguely familiar, but, after 10 years of attending the Needlework Trade Shows, EVERYBODY looks vaguely familiar! LOL

Later she came up and told me who I was… with that context, I remembered her. Her husband had taken one of my first Internet classes, several years ago at one of the Trade ShowS. The class had been about how to build a web site. He loved the class and had gone right home and created a lovely site for his wife’s retail store. He had emailed me asking a few questions, and had sent me links so I could see the new store once he had it up and running. ;-)

Needless to say, I was a bit surprised to see hee in my classes — she ended up taking all 5 of them! Well, during a break between classes, we had time fo a chat and I learned that …

… she had lost the web site her husband built her as the result of an acrimonious divorce. He kept it and since she didn’t know any of the info she needed to retrieve it… it was GONE! She lost the web site, the hosting, and MOST IMPORTANT OF ALL, she lost the domain name (the dot com name of the site).

If she had been able to retain control of her dot com name, she would have  had the option of simply moving that domain to a different hosting company and building a new web site. Would it have been a Pain in the You Know What? You bet! However, it would have been doable. As it was, she lost her entire online presence.

So… the moral of the story is, YOU, the business owner MUST be the person who registers, supervises, renews, AND controls the domain names for you business. The truth of the matter is, once you have an account with a reliable Registrar (and the accounts are FREE), it is possible to log on and register a domain in just a few minutes… Doing the necessary work to utilize those domains is also very quick…

>> Note to self — do a video showing how simple this is for members of SurviveAndConquerCoaching.com <<

The other obstacle for a business owners is the overwhelming amount of info — what does it mean, why do you need and … what in the TARNATION are you supposed to do with it?

All of those questions are explained AND answered in my Disaster-Proof Your Online Business.

Yet another reason why my Disaster-Proof Your Online Business is SOOOOO important!

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